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Who would have thought all those years ago that we were working with and reading an award winning author. Well we were. Joe Cawley, ex-member of the Island Connections team and widely-read columnist’s excellent book More Ketchup than Salsa has just been named ‘Best Travel Narrative’ at the prestigious British Guild of Travel Writers Awards held at the Savoy Hotel, London on November 11th.
- The book, which lifts the lid off the morning-afters as well as the night-befores of life in a South Tenerife resort, beat several other contenders from established UK-based authors and was singled out for its humorous insight into the resort world of the British expat. If you’ve read the book you’ll know why.
A deliciously wickedly truthful (or almost) reflection of Joe and his girlfriend Joy’s first year in the bar business here, having graduated from the world of fish interiors back in the UK, More Ketchup than Salsa is a pot boiler without the lid, and in some cases without the pot. From cockroach infestations, disastrous live entertainments, brushes with both sides of the law and a hands-on introduction to the weird and wonderful world of Canarian bureaucracy, this is a must for anyone who wants to set up a business here, ever has set up a business here, or might at some stage in the future think about possibly doing so.
Joe and Joy and their two terrific kids continue to live here in Tenerife though they have left the bar business far behind – enjoying it only from this side of the counter. Joe has confirmed to us that the next book is well under way (“among other projects”) and may be finished next year – so keep watching this space. Kept busy Joe has also written for The Sunday Times, The Guardian, The Independent, The Observer, The New York Post and Condé Nast Traveler.
More Ketchup than Salsa is available in the UK at WHSmiths, Waterstones and other bookstores; online at Amazon.co.uk and Play.com; and in Tenerife at The Bookswop in Puerto Colón and Los Cristianos as well as other outlets.